A Look Ahead from GBTA’s Board President: 2025 Will Be Driven by Sustainability, Innovation and Global Collaboration
In this feature series, GBTA’s Board of Directors share their views on topics that matter most to members, the industry, and the way forward for business travel. Today’s guest author is GBTA Board President Mark Cuschieri.
As we begin 2025, the global business travel industry stands at a pivotal juncture. The past year has shown the resilience and adaptability of our community, and we must continue to navigate a complex landscape marked by market volatility, political uncertainty and ongoing geopolitical tensions. Despite these challenges, GBTA remains steadfast in its commitment to support our members and drive the industry forward.
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